You know how sometimes it seems like people are just trying to be offended? OK, I hear you. Just today I read something on a feminist blog where I disagreed with the interpretation and outrage. It happens.
But, come on, What Is Up With The Bullseye Crotch???
I want to believe peeps are overreacting. I want to believe that it was a marketing accident. But... But... SHE'S SPREAD EAGLE WITH HER CROTCH IN THE MIDDLE OF A BULLSEYE! Did no one with a modicum of common sense LOOK at this ad copy?
Even more lame, when a blogger wrote about the ad and politely contacted Target for comment, she was totally blown off:
Good Morning Amy,
Thank you for contacting Target; unfortunately we are unable to respond to your inquiry because Target does not participate with non-traditional media outlets. This practice is in place to allow us to focus on publications that reach our core guest.
Once again thank you for your interest, and have a nice day.
Here's Amy Jussel's original post, and here's a link to her update in the comments in that post.
This blogger, for one, is NOT HAPPY to have to be reconsidering my Target patronage. What a pain in the ass. Or the crotch. You know, MY OWN PERSONAL BULLSEYE.
~
Related Reading (and hat tip):
Corporate Babysitter: Target Corporation assumes feminism is dead; dismisses bloggers
Shakesville: Target: Vagina!
I don't know. It's a ridiculous ad, but I've seen plenty of advertising campaigns that were more ridiculous. Wouldn't stop me from shopping at Target...you know, if I had one in my town. I far prefer Target over Walmart.
Posted by: Karl | January 18, 2008 at 11:06 AM
But where would I shop for affordable housewears and sometimes clothing and definitely bags? KMarts usually blow. Wal-Mart is a non-union, pregnant women firing no no...so bulls-eye croth technological laggards it is!
Posted by: Becca | January 18, 2008 at 04:36 PM
OK, OK, Target is no Chris Matthews, but the ad is gross and the "we don't deal with alternative media" response is lame. I guess it's too soon to completely give up Target, but my good feelings are WAY diminished.
FYI, here's the response I got from Target:
"We appreciate the time you've taken to share your thoughts and feelings about these issues; I'll be sure to pass along your comments to our executives."
"We always welcome your feedback, so if we can assist you in the future, please contact our Target Guest Relations team at (800) 440-0680. You can also speak with a team member at the Guest Services Desk at your local Target store, or visit us on Target.com. Either way, we're here to help!"
"Thanks for shopping with us. I hope we'll see you again soon at Target."
Posted by: Liz | January 19, 2008 at 08:37 AM